AIGA GMU Website
2011
Web Design
AIGA GMU Student Group Official Website
- AIGA GMU Student Group Official Website
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old comps- NEW CONCEPT:
I feared that the initial design looked like a copy-cat version of other contemporary websites. Therefore, I scrapped everything and brainstormed new concepts that would make the website stand out with its own unique design elements.
The colonial hats on the squirrel mascots show how the students are explorers in the design world. Through AIGA GMU, the students are able to go to various events and make daily discoveries about design. Also, AIGA GMU helps students "touch the sky" and "reach new heights" by giving them experience and exposure. This flying squirrel/colonial concept will help make our group stand out from the rest by having this narrative. It makes sense for AIGA college groups to use mascots because we are in college and colleges rely on their mascots to create their "image." 
ship callout with mascots
About Us page content
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All works © Joseph Le 2012.
Please do not reproduce without the expressed written consent of Joseph Le.
Please do not reproduce without the expressed written consent of Joseph Le.
